Ad$pender monitors advertising expenditure information for millions of brands across television, radio, magazines, newspapers, outdoor signs and billboards. Access note: Please clear browser cookies/cache before use.
Must use VPN to access this database from off campus.
Access limited to 4 concurrent users.
Online access to national and international newspapers, as well as local and regional titles. Also includes newswires, blogs, web-only content, videos, journals, magazines, transcripts and more. The only database with The Denver Post.
Consumers' Media Use
After you have your target audience, research they media they use and when to develop a media strategy.
Data for creating in-depth analysis of the U.S. consumer and determining consumer product, media, and lifestyle preferences. Use the guide directly below to learn how to use Simmons Insights. Access note: Access limited to 4 concurrent users.
