Trade journals are written by people in a particular trade (ex: advertising, financial planning, etc.) about their industry. One example is Vending Times, which is all about the vending machine industry.
Scholarly journals are written by scholars in the field, but they take the longest to publish. Therefore, if your innovation is new, you may not find any scholarly articles on your product/service.
Access note: The publisher is sunsetting this resource on June 30, 2025, and it will not be available after that date.
Investext provides research reports written by analysts at leading investment banks, brokerage houses and consulting firms. Includes both current and historical reports.