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Citing Business Information: Reports

How to Cite a Report

Reports like technical or research reports are treated this way:

Author, A. (Year). Title of report (Report No. ####). Location: Publisher.

  • If there is no author given, treat it as a corporate author.
  • If the report was retrieved from a database, treat that as the publisher. Ex) Retrieved from ProQuest Congressional database.
  • If the report was retrieved online from a government agency, include the url. Ex) Retrieved from Department of Labor website: http://www.dol.gov
  • Include the report number, if given, as these are often updated with the same name but different numbers.

How to Cite IBISWorld

Screencapture of IBISWorld Ski and Snowboard Resorts in the US report title 

  • Posada, J. (2025, April). Ski & Snowboard Resorts in the US. Retrieved from IBISWorld database. 

How to Cite Mintel

Screen capture of title page of Mintel report about marketing to Gen Z

  • Takemasa, H. (2024, June). Marketing to Gen Z - US - 2025. Retrieved from Mintel database. 

How to Cite Conference Board

Screen capture of Conference Board report titled New Approaches to Telling your Sustainability Story

Screencapture of Big Data Conference Board Report title and author

  • Young, M. & Phillips, P. (2015, May). Big data doesn't mean 'Big Brother' (Conference Board Research Report No. R-1582-15-RR). Retrieved from The Conference Board Research database.

How to Cite an Annual Report

Screenshot of Google's 10-K filing to the S.E.C. for fiscal year ending December 31, 2014.

How to Cite a SWOT Analysis

Image of title information for Google SWOT analysis from Global Data.

  • GlobalData. (June 10, 2015). Google, Inc. [SWOT Report]. Retrieved from Business Insights: Global database.