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APRD 4405 Strategic Communication Capstone (Willis): Recommended Resources
Market research database for information on consumer trends, demographics, and brand share.
Statistics and analysis on millennials and generation z's media behaviors
WARC provides information on advertising and marketing trends around the world. Subjects covered include expenditure data, case studies, industry trends and consumer insight.
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Data on generation z and millennial's behaviors
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APRD, Media Studies & Journalism Librarian
University of Colorado Boulder Libraries
APRD 4405 Strategic Communication Capstone (Willis)
Aug 12, 2022 12:03 PM
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