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APRD 4403 Advertising Campaigns (Schauster): Market & Company

Reports & Statistics

Articles

Niche industries are harder to research because usually reports are only written for larger industries. To research niche industries, try finding news, magazine, and scholarly articles to find the latest news and industry profiles.

Trade Organizations

Articles

For smaller companies and government organizations, a company profile report may not exist. Use news articles and trade publications to find past and current information. 

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APRD, Media Studies & Journalism Librarian

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Stacy Gilbert
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