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Company Research: Articles & Anaylsis

This guide will help you find information on companies.

Investment & Analyst Reports

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Articles and News

When deciding which databases to search there are a few considerations:

  • Time News comes out first, followed by trade publications, then scholarly articles.
  • Audience News is often written for a popular audience, trade publications for industry insiders (great source for the language of this industry), and scholarly articles for experts.
  • Depth New articles due to its timeliness are often short and quick, while trade publications will cover the topic more in-depth but from the viewpoint of the industry, and scholarly articles will probe the topic in-depth while also acknowledging counter viewpoints.

These two comprehensive business databases contain news, trade publications and scholarly publications.

These databases contain a mixture of trade and news articles:

SWOT Analyses

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. Strengths and weaknesses are generally internal to the company, while opportunities and threats are external factors.